It’s clear that TikTok is a major tastemaker. The app’s creators constantly reveal new, overlooked, and underappreciated products of all varieties. TikTok is constantly on the cutting edge of beauty and skincare products, and creators share everything buyers need to know about new makeup products, exciting skincare innovations, and powerful beauty tools. Stay in the know about the beauty finds TikTok can’t get enough of with this roundup of the products the app can’t stop talking about.
Reduce dryness with this serum
This Cocokind serum helps to reduce dryness for all skin types, including sensitive. The squalane and beta glucan are 20% more hydrating than hyaluronic acid to moisturize and lock it in.
Try this refreshing strawberry milky toner
Serenade your skin with a strawberry milky toner with a unique dual-layered formula. This fragrance-free toner combines layers of essence and water to hydrate and cleanse your skin while improving elasticity.
Keep your skin soft and grease-free thanks to this Pacifica deep hydration moisturizer
Restore your skin’s natural barriers with this deep hydration moisturizer. Leave your skin feeling soft, light, and free of grease after every use. Use this moisturizer throughout the day. It even works on all skin types.
This cleansing balm is nutrient-rich
This oil-based cleansing balm works to melt makeup away, leaving your skin looking and feeling clean and fresh while also nourishing and softening your skin with persimmon, vitamin E, and seaberry oil.
This face wash replaces the double cleanse
No more double cleansing is required with this oil to foam wash. The brightening, rose hip, and multivitamin complex help to deeply cleanse your pores, manage oils, and hydrate your skin.
Fight the signs of aging with this serum
This grace & stella serum is packed with hyaluronic acid, retinol, vitamins, and antioxidants to prevent dryness and flaking. The serum works to create hydration that lasts all day.
This Clinique lipstick is rich and tinted
This non-sticky, semi-glossy, emollient-rich lipstick is lightly tinted for an easy, beautiful look. The product melts gently into your lips to create an elegant look with minimal work.
This daily moisturizer fights aging
Work against aging with this daily moisturizer. The fragrance-free formula is packed with hyaluronic acid and collagen and can be used twice a day after your go-to cleanser.
This Glow Recipe set features the brand’s bestsellers
This set includes travel sizes of Glow Recipe’s bestsellers. These products, each formulated with powerful, high-quality ingredients, cleanse, tone, moisturize, plump, and more.
This serum brightens and clears skin
Reduce discoloration and blemish scars with this serum. Made with kojic and azelaic acid, niacinamide, and centella asiatica leaf extract the formula is all-natural and gentle.
This serum is a TikTok sensation
This Medicube serum is formulated with exosome-coated spicule and exosome to work deep into your skin. The niacinamide and panthenol boost hydration and your skin’s barrier.
Multiply the volume with this Lancôme mascara
This mascara is formulated for sensitive eyes and contact wearers alike. The product is easy to build up for more dramatic, bolder looks when you’re craving more intensity.
This Revlon roller minimizes excess oils
The volcanic rock of this roller helps to pick up the excess oil on your skin, leaving it looking fresh and grease-free. The tool is portable, reusable, and instantly mattifies your skin.
These brightening drops are packed with antioxidants
Keep your skin nourished, soft, and bright with these Drunk Elephant Bright Drops. The drops also help to protect your skin from pollutants without adding any harsh chemicals.
This serum helps to control acne and even skin tone
With 10% niacinamide, aloe vera, zinc, and hyaluronic acid, this Minimalist serum helps to even your skin tone, control acne, balance oils, and minimize your pores.
This Korean skincare set has everything you need
With a toner, serum, and moisturizer, this skincare set has everything you need to start your Korean skincare journey. The products are made with ingredients like peptides and panthenols for a total skin upgrade.
Smooth skin’s texture with this cream
This cruelty-free cream is designed for sensitive skin and packed with squalene, celery seed, and cucumber to control shine, minimize the appearance of pores, and help improve texture.
Lock your look in place with the Brow Freeze
The Anastasia Beverly Hills Brow Freeze is a wax-like gel that’s rich and powerful, designed to lock your brows in place all day long without feeling stiff.
This Caudalíe serum corrects dark spots
This dark spot corrector is made with viniferine to manage discoloration of all kinds, from sun spots to acne to pregnancy changes, while hydrating and nourishing the skin.
Tighten, lift, and hydrate with these masks
These JLo Beauty masks are infused with the brand’s Glow Serum. The Serum is made with squalene, leaf extract, and more to keep your skin looking bright, fresh, and beautiful.
TikTok loves this body butter
This Sol De Janeiro body butter locks in moisture for up to twenty-four hours. The fermented hibiscus helps to balance skin while a Brazilian soothing complex calms stressed skin.
Nourish and protect your hands with this cream
The viral L’Occitane hand cream is made with 20% organic shea butter to work deep into your skin and leave it hydrated and protected from future damage and drying elements.
This tinted moisturizer is beautifully buildable
The lightweight formula of this tinted moisturizer makes it easy to build it up as needed. The product is made with hyaluronic acid to lock in moisture while evening your skin tone.
This liquid cleanser won’t dry out your skin
This Clinique cleanser is made for dry combination skin to deeply clear pores without causing drying. The gel lathers up to help wash away daily dirt and debris.
This eyeshadow palette is richly pigmented
The beautiful, viral Naked 2 palette has all the basics you need to create bold, classic makeup looks. The vegan and cruelty-free palette has been a hot buy for years.
These patches help to clear blemishes
The Might Patch pimple patches are made with hydrocolloids to pull out impurities, reduce redness, and get rid of breakouts. Sleep with them on or wear the discreet patches in your daily life.
This serum works to gently exfoliate
This Good Molecules serum is formulated with AHA and BHA to resurface the skin and help smooth texture and even tones. The salicylic, glycolic, and lactic acid exfoliate without stripping natural moisture.
This cream is soothing and nourishing
This cream is made with ceramide and hyaluronic acids to help eliminate dullness, refresh skin, and soothe redness. The beta-glucan and panthenol work to protect, not just hydrate.
This moisturizer replenishes lipids
This La Roche-Posay moisturizer is non-greasy and made for the face and body to restore the skin’s barrier and to provide deep, daily relief for dry and sensitive skin.
This micellar water is made for sensitive skin
This Garnier micellar water is a lightweight, gentle way to remove makeup (even waterproof), dirt, and oils from even sensitive skin with just a few light swipes.
This serum helps plump your skin
This hyaluronic acid serum from The Ordinary helps to plump your skin and leave it looking and feeling firmer while offering long-lasting hydration and smoothing wrinkles.
This eyeshadow primer helps prevent creasing
This Urban Decay primer is made for your eyelids, providing you with a smooth and even base for your eyeshadow looks. The formula is designed to prevent creasing for smooth, beautiful looks.
Exfoliate and smooth skin with this body scrub
The Tree Hut Coco Colado sugar scrub is made with sugar to exfoliate, shea butter to soften and smooth, and natural oils like coconut and avocado to deeply soften your skin.
This sheet mask set is made with snail mucin
These masks from CosRX are made with thick, rich snail mucin to keep your skin deeply hydrated and nourished. The masks can help to reduce and soothe redness for fresh skin.
These Starface patches help shrink breakouts
This set of patches is made with salicylic acid and hydrocolloid to help dissolve dead skin and unclog pores with every use. The patches soothe and reduce blemishes as they happen.
This primer blurs pores and reduces shine
This Clinique primer is designed to minimize shine and reduce pores. The niacinamide and hyaluronic acid hydrate and nourish your skin while giving you a good base for your makeup.
Hydrate and reduce dullness with this moisturizer
This non-greasy face cream is made with vitamin C, vitamin E, and caffeine to boost radiance, smooth wrinkles, and fine lines, and add deeply enriching hydration.
These eye patches depuff and soothe
This set of CosRX masks is packed with peptides, collagen, caffeine, niacinamide, adenosine, hyaluronic acid, and cyanocobalamin to firm and depuff your under-eyes.
This lip butter is deeply nourishing
Keep your lips moisturized for twelve hours with this lip butter. The nourishing honey-based formula works like a balm but is a little thicker to keep them feeling soft and refreshed.
Boost your skin’s barrier with this cream
This niacinimide cream from Medicube helps to give you tighter, more radiant skin with every use. The hydrolyzed collagen helps your skin better absorb and retain moisturizers.
This Clinique blush stick is easy to build and layer
Create rich, bold blush colors with this blush stick. The formula is blendable and smooth, allowing you to add just enough color right where you want it, depending on your look.