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44 cult-favorite beauty products loved by beauty insiders

Although there are thousands of incredible products on the market, only a select few can earn true cult-favorite status. These are the products that beauty insiders keep repurchasing, refilling, and raving about. Lucky for you, we’ve narrowed our cult-favorite list down to these 44 essential Amazon beauty must-haves that will provide you with game-changing results. From serums that transform your skin’s texture to foundations with thousands of five-star reviews, these beauty staples have earned their spot in the routines of every beauty insider.

This facial spray infused with herbs

Amazon

Rejuvenate your skin with this facial spray infused with aloe, herbs, and rosewater. The calming ingredients balance your complexion, offering hydration that is suitable for all skin types.

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This lip tint made with peptides

Amazon

With a sheer finish and buildable formula, this lip tint offers a glossy finish that has the internet in a frenzy. The fragrance-free formula hydrates and plumps the lips, using ingredients such as shea butter and vitamins.

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This concealer with anti-aging benefits

Amazon

This concealer is an influencer-approved beauty gem that is known to camouflage dark circles and other imperfections. The waterproof formula makes it a go-to for all weather conditions, while the anti-aging ingredients allow this gem to double as skincare.

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This facial oil promotes supple skin

Amazon

Instantly repair your skin with this facial oil that is made with squalane, jojoba oil, and other nourishing ingredients. The lightweight formula melts into the skin, creating a soft base that users rave about.

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Reduce wrinkles overnight with SiO Beauty BrowLift Forehead Anti-Wrinkle Patch

Amazon

Wake up looking younger courtesy of the SiO Beauty BrowLift Forehead Anti-Wrinkle Patch. Crafted from medical-grade silicone, these are a non-invasive solution to soften age and expression-related wrinkles, delivering a smoother, more youthful appearance. This silicone patch works its magic while you sleep, deeply hydrating and smoothing skin.

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This eyebrow pencil with a dual-sided design

Amazon

For precise application, consider this eyebrow pencil with raving reviews on Amazon. The waterproof formula keeps your flawless brows in place, while the built-in spoolie allows for the perfect blend.

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This 8-in-1 serum starts correcting your complexion in a few days

Amazon

Transform your skin with this resurfacing serum from medical-grade brand U Beauty. With this 8-in-1 resurfacing compound, you’ll spend less time applying serums and streamline your routine. With a single product, you’ll get powerful hydration, anti-aging, and skin repair. Use it morning and night to see results as quickly as 3–6 days.

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These face strips minimize the appearance of pores

Amazon

If you struggle with oily skin, these face strips are a must-have. Infused with charcoal, these strips effectively remove dirt and oil from your pores, revealing refreshed and purified skin in no time.

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RB Renata Beauty Brow Tint Kit for lasting color

Amazon

Use this brow tint kit to darken eyebrows for a rich and striking look. The kit comes with brow color, oxidant developer cream, and a dual-sided mini brush for precise application. The hydrolyzed wheat protein formula offers up to four weeks of color.

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This eyeliner is smudge-proof

Amazon

Make a statement every time you glide on this eyeliner that has intense pigmentation and raving reviews on Amazon. The precise brush tip allows for effortless application, offering a long-lasting formula that doesn’t smudge or fade.

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This toner locks in moisture

Amazon

TikTok users can’t stop talking about this toner that improves the skin’s elasticity and enhances the skin’s barrier. It’s made with rice bran extract and other nourishing ingredients, promoting a brighter complexion that you will love.

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This BB cream has a 4-in-1 design

Amazon

The best part about this BB cream is that it can be used as a moisturizer, primer, foundation, and sunscreen, all at the same time. The lightweight formula effortlessly blends into the skin, offering a protective experience with each use.

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This eye cream reduces puffiness

Amazon

This eye cream is a dermatologist-approved gem that is a must-have for eliminating dark circles and puffiness. With ingredients such as ceramides and hyaluronic acid, this beauty product hydrates the skin’s surface while assisting in retaining moisture.

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This blotting paper promotes a matte finish

Amazon

Beat oily skin in one simple step with this blotting paper that’s infused with bamboo charcoal. These ultra-soft sheets gently absorb excess oil without disrupting makeup, making it a go-to for on-the-go use.

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This face spray packed with fatty acids

Amazon

Step out of your comfort zone with this face spray infused with Italian white truffle extract. This lightweight mist also includes niacinamide, working to hydrate the skin while minimizing the appearance of pores.

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This pudding pot with buildable coverage

Amazon

Monochrome is trending, and this pudding pot is the perfect way to achieve the look. The multi-use cream can be placed on your cheeks as a blush or your lips as a tint, delivering a soft-matte finish that everyone adores.

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This cleanser for quick results

Amazon

Sensitive skin calls for this cleanser that serves as an oil-free gem formulated with niacinamide, ceramides, and more. This skincare essential calms the skin while simultaneously delivering a boost of hydration.

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These bronzing drops with a silky texture

Amazon

Show off a sun-kissed look without getting sun damage, thanks to these bronzing drops that allow you to customize your glow. The silky formula melts into your skin, perfect for mixing into your moisturizer or wearing alone.

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This face mist infused with grape extract

Amazon

Indulge in a luxurious experience with this face mist that tightens pores and boosts your skin’s radiance. This skincare gem is also infused with grape extract and a subtle peppermint infusion, offering a cooling sensation that refreshes the skin.

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This cushion foundation melts into the skin

Amazon

Flawless skin is just one step away with this cushion foundation that broke the internet. This K-beauty gem offers a full coverage finish and lightweight formula, seamlessly melting into your skin with each use.

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This serum made with caffeine

Amazon

This serum is essential for anyone who struggles with puffy eyes. Packed with caffeine and other ingredients that improve circulation, this serum sinks into the skin and delivers an instant cooling effect.

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This concealer with an oil-free formula

Amazon

With a 2-in-1 design, this concealer is designed to cover imperfections while eliminating dark spots at the same time. It has a long-lasting design, making it a go-to for anyone who struggles with combination skin.

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This pimple patch prevents irritation

Amazon

Target stubborn acne with this pimple patch that is a must-have for whiteheads. Each patch is infused with powerful ingredients such as salicylic acid, working to dissolve clogged pores and reduce inflammation.

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This foundation stick with a matte finish

Amazon

Makeup application is a breeze when you have this foundation stick that minimizes pores and controls shine in no time. It has a cream-to-matte formula, making it a go-to for all skin types.

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This hair serum delivers 8 hours of nourishment

Amazon

Your dream hair is one product away with this hair serum that is known to deeply nourish your locks while preventing frizz. This leave-in treatment is made with plant-based proteins and other ingredients, working to intensely hydrate in no time.

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This serum for a deep hydration

Amazon

Treat your whole body to a luxe experience, starting with this serum that hydrates and replenishes the skin in no time. The lightweight formula instantly melts into the skin, attracting moisture while improving the skin’s texture.

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This trio made with plant-based ingredients

Amazon

Sculpt your skin to perfection with this trio that includes a bronzer, blush, and highlighter. Each beauty gem is made with botanical oils and plant extracts, delivering a blendable color that will enhance your skin.

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This tinted hydrator smooths the skin

Amazon

TikTok users and Amazon shoppers can agree that this tinted hydrator is a non-negotiable in your beauty regimen. Not only is it infused with hyaluronic acid and squalane, but it also provides a medium coverage, matte finish that everyone loves.

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This serum brightens the under-eyes

Amazon

Made with retinal and niacinamide, this serum works to reduce puffiness and fade dark circles over time. This product brightens and evens the skin tone, making it a go-to all-in-one treatment.

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This powder with an ultra-fine formula

Amazon

Control oil production while blurring imperfections with this powder by LANEIGE. This skincare gem is designed with blue hyaluronic acid, keeping the skin hydrated while ensuring an airbrushed finish.

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This facial mask works overnight

Amazon

There’s nothing more satisfying than this facial mask that is designed to boost hydration and restore elasticity in your skin. This skincare gem has a breathable film, locking in moisture and nutrients throughout the night.

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This lip plumping stick doubles as a gloss

Amazon

Treat your pout to this lip plumping stick that combines the benefits of a lip balm with the shiny results of a gloss. It moisturizes your lips with honey extract and plant oils, leaving behind a non-stick shine.

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This milk serum is fast-absorbing

Amazon

This milk serum has become a cult favorite that everyone wants their hands on. Known for its dewy, glazed-donut glow results, this lightweight serum works to deeply hydrate the skin while boosting radiance.

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This liner is transfer-resistant

Amazon

Create a long-lasting look on your lips with this liner that has a smooth application and all-day wear. The creamy formula glides on effortlessly, providing you with a smudge-proof look that you will love.

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This serum with short and long-term results

Amazon

This serum is a go-to for visibly transforming the skin. It’s made with two types of hyaluronic acid, providing both instant and long-term results that you will fall in love with.

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This lipstick is made with shea butter

Amazon

If you prefer a nude lip, this lipstick is a cult favorite you won’t want to scroll past. It glides on like silk and offers a rich, pigmented color that is infused with shea butter for extra hydration.

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This cleansing foam made with heartleaf extract

Amazon

This cleansing foam includes heartleaf extract that is known for soothing the skin. It’s a must-have for acne-prone skin, working to unclog pores and gently exfoliate the skin at the same time.

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This mist spray refreshes your makeup

Amazon

Soothe your skin on a budget with this mist spray that doubles as a setting spray. This lightweight beauty gem locks in your foundation, powders, and concealers, delivering a matte finish that the internet raves about.

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This face toner tightens pores

Amazon

Refine your complexion with this face toner that minimizes pores and hydrates the skin like never before. This skincare must-have is perfect for dull, textured, or acne-prone skin.

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This bronzer sculpts the skin

Amazon

TikTokers swear by this bronzer by Saie. Not only does it promote a healthy, dewy finish, but it also is infused with skin-loving ingredients that melt into the skin effortlessly.

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This rosehip oil can be used on your hair

Amazon

Name something that this rosehip oil can’t do. Whether you’re looking to brighten dark spots or reduce fine lines, this skincare gem serves as a non-greasy product that is suitable for all skin types.

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This mascara lifts your lashes

Amazon

This mascara broke the internet, and it’s about time it joins your daily makeup regimen, too. The precise brush allows for flawless application, while the clump-free formula adds a dramatic effect like never before.

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These eye patches are infused with collagen

Amazon

These eye patches are a go-to solution for puffy, tired eyes. They are infused with anti-aging ingredients such as retinol and collagen, perfect for giving your skin a quick pick-me-up.

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